Showing posts with label article marketing. Show all posts
Showing posts with label article marketing. Show all posts

Thursday, December 23, 2010

20 Ways To Use Articles To Get Killer PR For Your Business

Writing articles is a powerful, free way to promote your business. Because articles are a news source they are much more credible than a paid advertisement. This is a fantastic way to get your message in front of thousands of eyes. It can establish your credibility in your Industry; it can promote name recognition, and help you to introduce a new product to the world! Once you write an article don't just let it sit! Put it to work!

Here are 20 ways to MAXIMIZE the use of your articles!

1. Offer article as a FREE REPORT to customers.

2. Place articles on autoresponders

3. Offer article as a free gift when people refer others to you

4. Offer article as a free gift for subscribing to your opt in list

5. Use articles as weekly tips for newspaper columns, magazines, or ezines

6. Ask colleges, seminar or workshop presenters, and other training organizations if your article would make a nice addition to their training materials packet

7. Submit your article general knowledge directories such as ehow.com

8. Submit your site to specialized vertical portals specifically on your topic. Ex: marketing or business related resource sites like www.makingprofit.com

9. Submit your site to webmasters with sites where your article would complement their content

10.Use copies of your articles in your media kit or new client introduction pieces

11. Post articles in frames around the office. Visitors will see them when they come in.

12.Send out copies of articles with sales letters, meeting follow up letters, product release letters, It shows prospects that you are an industry leader by being "in the news".

13.Archive articles on your web site

14.Have piles of articles on display in your office for visitors to grab

15.Give permission on your web site for others to republish your articles if they include full bio.

16.Contact editors of ezines to see if they would be willing to publish your article in their ezine

17.Post your article to "content providing" directories

18.Swap articles with other ezine publishers

19.Group related articles together and publish as an ebook

20. Use articles as an add on bonus when people purchase your product

Cashing In On Article Writing: Internet Marketing To Go!
CONTINUE READING - 20 Ways To Use Articles To Get Killer PR For Your Business

Saturday, December 18, 2010

How to An Effective Article Writing And Marketing

Article Writing increasingly appreciated by Search Engine Optimisers who recognize the benefits that brings, it is one of the best ways to increase traffic, search engine attention and visitors to return. If your article is published on a website, a link back to your website can be included. This link is highly valued by search engines, this is a link in one direction, it is one of the few links on the page, and pages that have unique content in it. Therefore, many people have found that regularly publishes articles (once a week, once two weeks) their page rank has jumped. This increases your search engine rankings, which naturally increases your visit. Do not need a genius to show more visitors and more revenue more evenly!

This benefits for the author, but many people do not realize that it's also very beneficial for publishers as well. Search engines like sites that are constantly updated, because it shows that the website is active and is widely used as well as sample content sites are a valuable Web site and not a link farm. Similar to the author's experience the benefits, editors find that your website increases in the range of machines, and traffic and profits. It also has the additional advantage to provide something new for users who regularly return to your site.

However, there are some important rules that authors must follow to create articles that are widely used. A poorly written article unpunctuated will not seen twice for every good webmaster.

The most important rule in writing an article may be true emphasize your item and check for errors in spelling and grammar. This will make it fun for readers to read (and therefore will be used more) and will make you and your website more professional.

Content is obviously the most important thing in the article. So, obviously, you know what you're talking about, if no one is going to take you or your article seriously. Remember, your item will be the top of the page to knows, not to introduce this subject. Therefore it is useful to specialize in some topic or a broad field. However, remember not to assume your audience is stupid, or arrogant.

Your article will be useful for webmasters. For this, give examples of what you describe. This makes things complicated is easy to understand, is divided into articles to make it readable and gives readers ideas on how to achieve what you just explained. Similarly, provide links to sites that can help readers achieve what he had just described. It is easier for them.

The last thing you think the tone of your article was written. It's much easier and more enjoyable for the reader, if you have a friendly tone. Also, don't forget to use words that are easy to read, for example, instead of " in addition, he found that by creating an article, the author was favored because they are useful for your ride search sites " just say what you mean-" when writing your articles will get more traffic from search engines " (it may be that extreme!).

The most important thing in your article from your point of view is what you put in the "About the Author." This is your chance to shine, and what you've written the article. Everything you write is always going to receive the benefit of search engines, but you will not receive additional traffic reader if you do not write correctly. There should be formal but not very friendly, and sweet-this will only be available to ensure that he should grab the reader's attention in a short time. This should follow the structure of "a little bit about the author, then tell the public what you do." You must promote your website, but do not advertise.

For example, false information box will be a "Visit the great website of the king of search engine optimisers, like a regular day fantastic tips and suggestions are very valuable three times a week. He is a leader in their field and have many years experience with thousands of satisfied clients that she describes as equivalent to Internet for Jesus. Instead, write "Joe Bloggs has several years experience in SEO and is famous for his useful advice!. Visit this site to get great SEO tips three times a week "(again, this is exaggerated but you get the idea).

The last part to write an article that sells. It is relatively easy - submit to several article directories included in your newsletter (or ask other Web sites for inclusion in it). Some websites to help you today is:

 www.articlewow.com, www.articledepot.co.uk, www.article99.com.

Follow these tips and you will get a great traffic boost. Write some articles, and then write one on your tips that you have discovered from your own experience!
CONTINUE READING - How to An Effective Article Writing And Marketing

Tuesday, December 14, 2010

Article Writing & Article Marketing: 7 Ways Articles Increase Your Prospects, Publicity & Profits

Writing articles and marketing with articles is one of the best and fastest ways market your business. In fact, if you can write a 7 item grocery list, you can write an article that will help you increase your prospects, publicity and profits.

Here are seven ways that you can benefit from articles.

1) Articles will quickly position you as an expert in your field.
The written word is incredibly powerful. Writing articles sets you apart from your competition. You never have to say "Listen to me, I'm an expert!" Your articles do that for you, because articles increase your "expert-ability."

2) Articles can become little 24/7 salespeople.
Once you have an article published, especially on the internet, you now have a 24 hour, 7 day a week, 365 day a year international salesperson working specifically for you and your business.

3) Just one article can be used in many ways.
This is called leverage. Just one article can be used a free report, a bonus, featured in a newsletter or ezine, become part of an online e-course, become part of a book, and many other ways.

4) Articles spread the word about your business and your services.
One article that I wrote 5 years ago was recently used in one of my internet newsletters. A newspaper reporter that is on my mailing list saw it and interviewed me for a story. When he pitched it to his editor, the editor liked it so much that they turned it into a feature article. They ran it on the front page of the paper, and it has been picked up and run across the country.

5) Marketing articles is simple, easy and inexpensive, especially when compared to other ways of marketing online.
It costs you nothing to write an article. It also costs you nothing to have it listed on article directories such as EzineArticles.com. Imagine what it would cost you to pay for that kind of exposure and publicity.

6) Articles can help you build a mailing list that you can market to over and over again.
Once you have a few articles out there, you will reach a certain critical mass where the prospects begin to flow in. Continue to grow past the critical mass, and you will grow to the point where you could not stop the traffic and prospects flowing in if you wanted to.

7) Articles allow you to stay in touch with customers/clients and sell more products.
We know that it can take from 5 to 8 contacts or more for new prospect to be ready to become a customer. Articles allow you to stay in touch with prospects and provide them with quality information.

These seven benefits are really just the tip of the iceberg of all the many benefits of article writing and article marketing.
CONTINUE READING - Article Writing & Article Marketing: 7 Ways Articles Increase Your Prospects, Publicity & Profits